Understanding natural link building

After penguin update many organizations trying to cope up with the current situation where their website ranking is suffering, if you have never analyzed your inbound links profile so probably is going to face more worst scenario  in regard to SEO of your site.

This penguin update has affected many small organizations to be on a backstage but now the tends of seo has changed and now you need different approach in regard to SEO.
You can follow the steps given below if you want to understand what is natural link building in regard to enhanced seo, If you have decided to rank high your site so you need some measure to take, one of them is to analyze your anchor text –you can start off with anchor text which we call them Naked Anchor text.

Strongest signal of natural links:
You can browse any online tool to analyze your site and if you see there is no naked URL then you should be curious, Naked anchor text is the root URL entry or any url page referring to your site  for instance:

• www.sqlservermanagementstudio.net
• sqlservermanagementstudio.net
• https://www.sqlservermanagementstudio.net/2013/03/tips-to-imrpove-google-ranking.html

Naked url entries are the strongest signal of natural link building you can analyze such url using any seo tools and check how many URLs are there what percentage it has. If you have more naked url referring to your site as mentioned above is a good signal of your seo strategy.

Branding anchor text:
Includes referring your web site with a branded keyword for instance.

• sql server management studio
• SSMS
• SQLServerManagementStudio.

Mix of anchor text:
This type of anchor text includes some additional word in anchor text for instance.

• SQL Server info
• SQL Server tips

Junk link tag:
In seo world if you are referring your site with the keyword like click here, visit site, more so you are calling trouble to your home, so ideally you should avoid this segment while doing seo.
Ideally you can follow the given techniques to enhance your site ranking after penguin.

• Develop quality content for your site.
• Use YouTube
• Post images on social media platform
• Write guest post

Understanding xml sitemap difficulties

Listing all your web pages available for users is easy you can do this by using any online tool that will convert your entire archive into html link listing that is called html sitemap -easy for any user to navigate through your site – but if you want all your web pages make available to search engine so it could crawl your site so then you need a xml sitemap.

Xml sitemap is type of sitemap used for webpages to register them for search engine, different types of sitemap  are there to entertain different content – video site map for video etc.

There are some other programs can be used for generating sitemaps online for your audience- you can write code for generating sitemap for your audience online.

There are different ways through  which you can intimate Google to crawl your site in the form of sitemap– one is mentioned above using xml sitemap as a file means you need to create xml file where you will list down all your web pages in that file and upload on your root web.

This can be achieved  by many online services available on internet – can facilitate you to create sitemap for your own site – and just upload that file.


If you have created sitemap in a format that is xml so you should be having the following URL:
example.com/sitemap.xml
Now you can tell Google this is sitemap.xml entry in robots.txt and and let Google crawl your all content.
Robots.txt is a file containing xml sitemap entries for Google and from then on Google reads that file.
Ideally this file can be uploaded in your root web or if you are using blogger blog so upload it there and check out the change in webmaster tool.

Know-how and difficulties of Multiple xml sitemap:
If you are familiar with Google Web Master tool and having only 26 listed url entries though you have more than humdreds posts so you can fix this issue now.

Basically sitemap are used to optimize sites if you have blog on blogger and have more than 100 posts or articles when you login Google webmaster area and you see only 26 pages are there and indexed too as you have more than 100 posts inside your blog but Google webmaster tool will show you only 26 entries.

How to create and submit xml sitemap:
If you are managing blog on blogger so you can create sitemap there too, just login your webmaster tool and click optimization and click add sitemap button and enter atom.xml  this is another format accepted by Google as sitemap – this is feed basically.
So finally you come up with creating a sitemap for blogger by just adding a parameter called atom.xml
You will probably face another problem when you will see only 26 pages are index after submitting this sitemap although you have more than 100 pages, so just type the following parameter to get all your pages listed and indexed.


Submitting xml sitemap for Blogger with more than 26 URL entries:

You are sure your posts are more than 100 and pages has been listed only 26 by Google so login Google webmaster tool area and add the following parameter or create a new sitemap as the following entry.
tip: Create a new xml sitemap inside your webmaster tool for your blogger blog and add the following parameter while adding a sitemap in Google webmaster.

atom.xml?redirect=false&start-index=1&max-results=100
Final site map entry should look like:
yoursite.com/atom.xml?redirect=false&start-index=1&max-results=100

You are telling this to Google that you have 100 pages in your xml sitemap and please index them and now  if you have 200 pages so enter another sitemap starting from 101.
atom.xml?redirect=false&start-index=101&max-results=200

Final site map entry:
yoursite.com/atom.xml?redirect=false&start-index=101&max-results=200

So remember these steps|:

• Creating xml site map in Google webmaster
• Submitting xml sitemap in Google Webmaster

As of now you are clear with the type of sitemaps:

• Xml sitemap 
• Atom.xml sitemap 
• RSS 2.0 

RSS 2.0 another type of sitemap in the form of  feed which is easy to configure inside your blogger, it's one step configuration in blogger.

You also have very clear understanding - how to configure your sitemap in Google webmaster for more than 100 pages and indexed them too.

Tips to imrpove google ranking

If you claim you know SEO and on the other hand you do not know 3 things- Google Panda, Google Penguin and Matt Cutts, this means you are not familiar with SEO techniques, so we are going to tell you how you fix and cop up with the scenario where you are being affected by these 2 updates.
Either you dealing with small business or working with large vendors you need to know the strategies to be employed to handle such impact on your site so anyone could not loose ranking by these updates and understand how to improve Google ranking.

Here is rundown as to how you can take such measure so you business could not affect by penguin and panda.
Little background about  Panda and Penguin updates – these are two algo  update in  Google which can affect your website ranking in Organic search result.

Panda is algorithmic  change which will affect sites if site does not employ full information or site having low content. This has already been released by Google throughout U.S affecting 12%queries.

I want to know what is Penguin update:

Whereas penguin algo is going to focus on websites having content against Google webmaster guidelines which means site with keyword stuffing will be affected by this update.
If you are in link buying network so penguin is going to come at your door, if you have used keyword excessively then penguin is going to come to your home and let it build a natural profile of your website links otherwise penguin is going to visit your site your site will be out of the universe.
 Panda will affect the sites having content farm, high click bounce rate means people are visiting your site and going to other site and nobody have taken interest in your site and moved somewhere.
If your site have very little content then panda is going to give you lesson – very simple you will be pushed back and may not by found on Google search result.

Tips to improve ranking of sites affected by Panda or Penguin:
Do not worry if you are under serious attack by these update with the clean mindset just analyze your pages using a tool called Google analytics and check which pages has low page-views either you have written no value content or just update them with valuable content – the only solution to your problem.

Penguin 4 updates:
And last but not least Matt Cutts – if you do know anything about this person so you do not know SEO we call him a spider man of the Search world. So stay connected with him on social media and read his blog update as he announces anything so follow the instruction.
Matt Cutts has announced there is another update of algo called Penguin they probably call it Penguin 4- when it will be rolled out then will affect many website involved in spamming.


Penguin 4 may be releasing on Friday or Monday 2013 affecting many sites specially spammer sites so user could have better experience while searching with Google.

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